College athletes are getting closer and closer to the day they can profit off their own name and likeness. You know, the things unique to them, that they were born with. A pretty straight-forward and completely reasonable request.
Anyway, the NCAA is moving in that direction, but Duke athletic director Kevin White isn’t on board. White released a statement on Tuesday to make a stand against NLI legislation and says he and Duke share those concerns with UNC. You can read that entire statement here:
As a former Olympic sport coach and as the Director of Athletics at a number of NCAA institutions, I am deeply concerned about the potential consequences of legislation permitting student-athletes to profit from the use of their name, image, and likeness (NIL). First of all, let me say that I got into college athletics because of my unadulterated admiration and affection for the young women and men who represent our colleges and universities. It has been my honor to work with and for them for more than 45 years. Moreover, as a member of the USOPC Board and chair of its College Advisory Council, my passion is the continued advancement of Olympic sports, especially at the collegiate level.
Along with my colleague and friend Bubba Cunningham, of the University of North Carolina, I am concerned about potential complications attendant upon the actual implementation of NIL legislation. How will it impact recruiting? Will it create a wide-open marketplace in which institutions solicit businesses or boosters to offer ever-escalating endorsement deals to a star high school quarterback or point guard? Will resources from equipment, apparel, and shoe companies be redirected to a relatively few individuals rather than being shared equally among the lesser known, but no less valuable, Olympic sports? How will it affect the locker room in which the vast majority of student-athletes go uncompensated? These are but a few of the questions for which we currently have no answers.
Bubba and I are concerned about the potential for abuse of NIL legislation; you can dismiss our concerns as those of athletics directors eager to preserve the status quo. Much harder to dismiss is the voice of the student-athletes themselves. The NCAA Student-Athlete Advisory Committee, made up entirely of undergraduate athletes, has expressed its concern that “there are a plethora of potential unintended consequences” to permitting the use of NIL. Among them, they identify “unfair recruiting and competitive advantages, difficulty monitoring compensation and ethics, unequal treatment of female athletes, and exploiting of athletes.” These are the legitimate issues raised by the athletes themselves. This is their voice; it should be heard.
-Vice President & Director of Athletics Kevin White
Statement from Vice President & Director of Athletics Kevin White on NIL Legislation pic.twitter.com/MVC2j8dvUW
— Duke Athletics (@DukeATHLETICS) June 9, 2020
Once White’s statement hit the worldwide web and Duke’s own Jay Bilas got wind of it, Bilas blasted his alma mater’s AD for being “tone deaf” and greedy:
“This is stunning in its tone deafness. It says, ‘the money is ours, to pay ourselves fair market value, and should not be re-directed’ to where clear value lies. We shall call for strict equality here only, as we fail to provide equal resources to each sport or athlete,’” Bilas tweeted.
“Further, ‘We are worried about recruiting, and know the most important key to winning and financial gain is procuring athletes. We point to a hand-picked ‘relative few’ that parrot us, but ask you to ignore the athletes that will benefit most. It’s OUR MONEY, not theirs.’”
This is stunning in its tone deafness. It says, “the money is ours, to pay ourselves fair market value, and should not be re-directed’ to where clear value lies. We shall call for strict equality here only, as we fail to provide equal resources to each sport or athlete.” (1/2) pic.twitter.com/NPTEYJpiBh
— Jay Bilas (@JayBilas) June 9, 2020
Further, “We are worried about recruiting, and know the most important key to winning and financial gain is procuring athletes. We point to a hand-picked ‘relative few’ that parrot us, but ask you to ignore the athletes that will benefit most. It’s OUR MONEY, not theirs.” (2/2) pic.twitter.com/voXug2GDOY
— Jay Bilas (@JayBilas) June 9, 2020
Now seems like a great time to Google Duke Kevin White salary. Hang on…
Yep. Makes perfect sense…