The fact that the university spent $80,000 to slightly alter the University of Houston’s logo and call it its own is quite mind-blowing.
No matter your opinion of the new logo, I believe we can all agree it is not worth $80,000 — not unless it came with a $79,000 rebate.
As many of you have suggested, UK could’ve held a contest among its graphic design students and come out with something equally good, if not better, for the cost of a free tuition. But what’s done is done and there’s no getting that money back.
So now that we’re stuck with it, let’s have a little Wednesday evening fun by mocking its price tag. Here are some things UK could’ve done with the money instead — and no, I am not really listing 80,000 things…
Buy one Rupp Arena ice cream cone for every fan at the Louisville game.
At around four bucks a cone, the university could almost purchase ice cream for everyone in Rupp Arena on Saturday, December 26.
Purchase 5,000 copies of Breaking Cardinal Rules.
Because, in my opinion, Katina Powell can’t sell too many books about Louisville basketball and its hookers.
Buy out Dan Shaughnessy’s contract.
I have no idea what Dan Shaughnessy makes at the Boston Globe, but $80K should be plenty to get rid of him. The leftover money can be spent on his next perm.
Sponsor next year’s #KSRDoesAmerica tour.
We’re already planning #KSRDoesAmericaAgain for Kentucky’s game in Las Vegas next year. It will take every bit of $80,000 to get us there and cover one weekend in Vegas, especially if Ryan Lemond gets anywhere near the hotel mini-fridge.
Send an apology card to every UK football season ticket holder.
With a little over 40,000 season ticket holders this past season, and stamps at 49 cents, UK could mail an “I’m Sorry” card to all of its supporters.
Hang out with John Wall for one night.
Wall recently spent $47,000 in a Dallas strip club. Think of all the fun Eli Capilouto could have with Wall on a good night out.
Give it all to charity.
And then have someone in Capilouto’s office draw a better logo, freehand.