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Missouri approves alcohol sales at Memorial Stadium

Missouri has approved beer and wine sales in Memorial Stadium for this coming season.

This afternoon, the school released a statement on its decision to approve alcohol sales, citing the anticipated drop in incidents associated with binge drinking on game days as a key factor.

“Since the SEC staff established its working group to study this issue in 2018, our staff has been working with campus leadership, including MU Chief of Police Doug Schwandt, and our Wellness Center team, to develop a detailed and thoughtful alcoholic beverage sales plan for Mizzou in the event that the SEC position on this issue were to change,” said Mizzou Director of Athletics Jim Sterk. “Based on the experiences of other institutions, we expect Mizzou football fans will appreciate this new option. We also expect alcoholic beverage sales at Memorial Stadium will help reduce the incidents associated with binge drinking that can occur on game day. We consider that a win-win for our fans.

“As part of this move, fans can also expect an increase in game-day messaging and education with regard to responsible consumption and sober driving, as part of our partnership with the campus Wellness Center,” he added.

Their release specifically mentioned the drop in alcohol-related incidents West Virginia and Ohio State has seen since making their respective decisions to approve alcohol sales.

“West Virginia was a pioneer in selling alcohol at collegiate sporting events, and reports that its number of in-stadium incidents continues to fall because of its availability on game day, and Ohio State saw total incidents drop to 61 in the first year of alcoholic beverage sales in 2016 compared to 175 in 2015 and 269 in 2014, according to media reports,” the report said.

Missouri joins LSU and Texas A&M as other SEC programs to approve alcohol sales, along with other schools nationwide such as Texas, Oklahoma, Oklahoma State, Texas Tech, TCU, Illinois, Purdue, Rutgers, Kansas, Colorado, Ohio State, and West Virginia, among others.

Kentucky joined Alabama, Auburn, Georgia and Mississippi State last week as SEC schools to turn down alcohol sales.


Article written by Jack Pilgrim

Follow me on Twitter: @JackPilgrimKSR

3 Comments for Missouri approves alcohol sales at Memorial Stadium

    5:25 pm August 9, 2019 Permalink

    If you have to be in Columbia, MO on a football game day, it’s only right that some sort of mood-altering diversion is available.

  2. Led Weappelin
    10:46 am August 10, 2019 Permalink

    Finally Kentucky is mentioned in the same breathe as Alabama and Georgia.