How will Kentucky adjust its ticket policy for limited capacity at Kroger Field this season? Michigan may have provided the blueprint. This morning, the Wolverines released their plan for tickets if the 2020 season takes place. Emphasis on the “if.”
“The University of Michigan Athletic Department announced today that if U-M is able to have a 2020 football season, the capacity of Michigan Stadium will be reduced, or games could be held without fans as a result of the COVID-19 pandemic,” the release says.
The plan calls for only selling tickets on an individual game basis to current season ticket holders and students and not the general public. Details:
- There will be no football season tickets. Status as a season ticket holder remains unchanged, and season ticket locations will be retained for the 2021 season.
- If U-M is able to have fans at Michigan Stadium, all home games will be sold on an individual game basis, with sales limited to current season ticket holders and students. There will be no ticket sales to the general public.
- For season ticket holders who elected to adjust their season ticket location/quantity during the June upgrade period, that new location/quantity will be retained for the 2021 season.
- Details regarding a potential individual game sale will be communicated once a decision on playing with or without fans is finalized.
- In the event that Michigan is able to have fans at any sporting event this season, all forms of ticketing will move to a mobile platform.
Michigan is giving season ticket holders three options regarding previous payments: convert the payment to tax-deductible gift to the athletic department, apply it to the 2021 season, or request a refund.