If you were worried that today’s news that Commonwealth Stadium will be renamed Kroger Field may mean that Rupp Arena’s naming rights could one day be up for sale, then this next quote I’m about to share will be comforting. After today’s press conference, athletics director Mitch Barnhart told reporters that Rupp Arena is too iconic of a venue to sell its naming rights.
While Rupp belongs to the Lexington Center Corporation (LCC), not UK, in the latest contact to keep UK Athletics in the building for the next 15 years, both sides did agree to keep “Rupp Arena” the name; however, LCC can (and probably will) sell the naming rights to the adjacent convention center. So, for instance, should a company like Alltech buy the naming rights to the convention center, Rupp could be called “Rupp Arena at Alltech Center.” (H/t to Jen Smith for looking that up.)
So, rest easy. For at least the next 15 years (or however long UK stays at Rupp), the Rupp Arena name is safe.