I think we all had a sneaking suspicion that putting something called “Kentucky Sports Radio” on the radio could be a recipe for success. It just made too much sense. Well, that hunch was confirmed this morning with the release of the new radio ratings, which found one little newcomer is making a big impact. A really big impact, in fact The ratings for WKJK in that time slot have jumped from .5 to 5.0, which is amazing. The King of Louisville Media, Terry Meiners agreed in a review of the ratings. Here is what Terry had to say:
WKJK-AM does not show a strong overall number, for instance, but it’s midday show “Kentucky Sports Radio” featuring Matt Jones has enormous numbers, mostly males, compared to the ratings from the pre-KSR days.
So, congrats to Matt and Zach and Intern Drew for finding success in their mid-morning sports musings and, more importantly, a big “thank you” to all of you guys for, as one person put it on Twitter, helping KSR impact WKJK’s ratings the way Brandon Knight impacted UK’s GPA. You guys are the best.