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Joker’s creepy social media habits get the ESPN treatment



Remember when we used to laugh about Joker’s lame #ComePlayWRForTheJoker campaign? You should, it was like a week ago. Oh how we would laugh. His experimentation with photoshop was like when your grandmother finally gets a computer with internet, and then spends days sending test emails that just say “Hi,” or “I love you.” Sure, Joker’s affinity for superimposing Florida logos onto superheroes was mostly harmless. But it was also so incredibly lame that it was hilarious for everyone else.


Or, at least, I thought it was. Apparently ESPN isn’t in on the joke though. According to a recent article from the Worldwide Leader, the social media campaign is actually kind of edgy and useful. Or something like that. Here, see for yourself:


It started innocently enough with a hashtag and an illustration tweeted by Florida wide receivers coach Joker Phillips. There was the Joker, the Batman villain portrayed by Heath Ledger, wearing a blue Gators blazer including the hashtag #ComePlayWRFortheJoker.

Others followed. An astronaut planting a Gators flag and a newspaper featuring the hashtag and Jeff Driskel watching the Kentucky Derby among them.

Not to be outdone, offensive coordinator Brent Pease posted his own masterpiece of Harry Potter flying over The Swamp with his three quarterbacks, Driskel, Tyler Murphy and Skyler Mornhinweg looking up at Potter on a broomstick. It was captioned with “Chasing #TheStandard.”

Assistants Brian White, Derek Lewis and Tim Davis have all joined the campaign as well.

While funny, the campaign is also serious business, helping Florida go on the offensive on the trail. Instead of just private messages to recruits, the Gators are proactively using Twitter, as well as Facebook and Instagram, as new outlets for reaching prospects.


“Serious business.” Yeah, sure it is.


The piece, written by Recruiting Nation reporter Derek Tyson, actually goes even more in depth than that as to why the constant photoshopping going on in the Florida football offices is a good thing. Consider me among the unconvinced though. Why? First of all, because I’ve SEEN the pictures. But also because this quote from Tallahassee Lincoln head coach Yusuf Shakir was used as evidence of its success:


To be honest with you, that’s how kids interact now… They are always on Twitter. Facebook is kind of out of the picture now, but they are on Twitter and Instagram. It’s really how they do their whole interaction with everybody. I think it’s a phenomenal idea. There’s a saying that if you want to get in touch with people then you have to know how to communicate. The more you interact with the kids on their level then the more they are comfortable with you as a coach.


I don’t know about you, but I tend to think that when you start talking about the way kids communicate like it’s some sort of alien language, you’re probably not the best judge of the type of stuff that gets through to young people.


But hey, keep doing you, Joker. The ESPN article should cancel out the overall lameness of the whole thing. Probably.



[ Florida’s social media campaign no Joke ]

Article written by Andrew McCarthy

18 Comments for Joker’s creepy social media habits get the ESPN treatment

  1. Kev
    11:53 am May 12, 2013 Permalink

    Hear more on here about Joker than when he was our HC.

  2. Hazard Kidd-Katt
    12:02 pm May 12, 2013 Permalink

    That’s Jack Nicholson’s Joker, not Heath Ledger.

  3. ghostface
    12:07 pm May 12, 2013 Permalink

    If doing silly photoshop pics can get KY a Florida caliber recruiting class, by all means do it.

  4. Wall2Cousins
    12:12 pm May 12, 2013 Permalink

    Wiggins Update!!

    The parents of Andrew Wiggins are on their way to Huntington Prep. It appears he is now ready and want his parents there when he does it.

  5. Wall2Cousins
    12:13 pm May 12, 2013 Permalink

    BTW Andrew Wiggins is now following Aaron Harrison on Twitter.

  6. PT Barnum
    12:15 pm May 12, 2013 Permalink

    There’s a sucker born every minute.

  7. Adobe
    12:28 pm May 12, 2013 Permalink

    Joker Phillips has made a laughingstock of my product.

  8. Ben
    12:49 pm May 12, 2013 Permalink

    Wait until the copy right infringement cases come from the lawyers! Florida will stop this very soon.

  9. BlueDeuce
    12:53 pm May 12, 2013 Permalink

    I can’t begin to imagine this tactic would influence a recruit much less “communicate” to them Florida is the place to go. Maybe being in my mid 40s I just don’t understand…

    I would think, if i was the head coach or other type coach, I’d want a kid who could communicate without pictures…this way they would better understand the game plan and actually be able to read it.

  10. SevenT
    1:03 pm May 12, 2013 Permalink

    I am sure this is right up Joker’s alley….acting like a kid and yucking it up on the internet recruiting trail. Because one thing is clear Joker certainly wasn’t a serious enough student of the game, leader or a hard enough worker to make it as a Head Coach.

  11. I can see why coaches would want to use Twitter, because so many of these athletes are on it, but I’m with those that can’t see these dorky photoshops being the effective way to use it. I would think the UF footbal coaches and UK bball coaches would instead point to things like championshps won, players in the pros, etc. Oh well, maybe Joker and his coworkers think the recruits already hear enough of that when they talk to coaches on visits.

  12. NEWMAN
    1:29 pm May 12, 2013 Permalink


  13. Cat-tastic
    2:09 pm May 12, 2013 Permalink

    That’s not ledger that’s jack as the joker …. Best of luck to joker way it looks he’s gonna need it with #StoopsTroops coming in left and right

  14. dave
    3:05 pm May 12, 2013 Permalink

    im giving muschamp 2 more years at uf. lost bowl game to uofl. lost to uga 2 years in row. 103rd total offense last year and pease & joker as assistants and this garbage for recruiting. if they lose to uga again and/or UK…..

  15. smoov
    5:44 pm May 12, 2013 Permalink

    Is it not a bit lame to continually follow what joker is up to and paint him in a negative light? I agree that his twitter operation is pretty wack but does it not make us look like haters to be in the bottom of our division and actively following another school’s coach’s actions?

    It’s worse then what Louisville does and it’s slightly embarrassing. Get your mind right

  16. Wildcatsteeler
    5:48 pm May 12, 2013 Permalink

    I’ve never found it “creepy” or “lame” and find KSR’s obsession with it far more lame.

  17. not_TMZ
    10:12 pm May 12, 2013 Permalink

    Hey we like Celtic Folk as well, but what’s up with you and Connie?

  18. KYBoyinCALifornia
    10:58 pm May 12, 2013 Permalink

    “Serious business”, eh? Why so serious?