Kentucky Sports Radio

University of Kentucky Basketball, Football, and Recruiting news brought to you in the most ridiculous manner possible.

Matt’s Blog

Matt’s Blog

Check out these bloopers from Hey Kentucky, The Bachelor

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If you thought Hey Kentucky, The Bachelor was funny, wait till you see the outtakes.

Check out the entire episode with Chip Cosby after the jump.


Matt’s Journal:  Why I Don’t “Stick to Sports”

Matt’s Journal: Why I Don’t “Stick to Sports”


It’s rare I get a night off without anything work-related to do and tonight is one of those great evenings. So of course, I felt the need to write a quick blog post and take my restless energy away from more leisurely pursuits (Raw, The Bachelor and my book “Confidence Men” weren’t holding my attention). Since our decision last summer to take our radio show to the GOP and Democratic National Convention, I have gotten more comments about the decision I have made to not “Stick to Sports” on KSR and Hey Kentucky. The question I usually get is some form of, “Matt, why would you want to alienate half our audience and talk about politics/current events when you could just talk about UK Sports?” It is a fair question and one that I think is worthy of an explanation. UK Athletics is a commonality that bonds the vast majority of this state (at least the sane non-UL citizens) and there are some who wonder why I would want to deviate from that topic to talk about anything else, especially something that is seen as so divisive as politics. This blog seems like as good a forum as any to explain my thinking and whether you agree or disagree, at least give my viewpoint:

1. KSR has Never really Stuck to Sports

A common theme around the question of whether I should stick to sports it the belief that somehow we are acting differently than we have in the past. This just isn’t the case. From Day One of KSR, other topics besides sports have been a major part of the site. From the earliest days of the blog, we have written about topics ranging from The Bachelor to Kentucky county reviews to ranking the women of Mayberry on the Andy Griffith Show (still Turkey Hunter’s best work). I started KSR not to become what it has become…the central place for UK fans to get news about the Cats. I started KSR as a place to create a sports community based upon one commonality (UK Sports) that becomes the starting point for broader entertainment. I used to write a nightly post that was nothing but my thoughts on life, about half of which were about UK and the other half about whatever else was on my mind. I was never interested in creating solely a “UK News” site. I wanted a UK Fan community site…and the blog and the radio show after were created to reflect that.

2. UK Athletics is still BY FAR the biggest thing we do on all KSR Forums

Sometimes I will see critics (usually on message boards) claim that “KSR doesn’t even talk sports any more.” That is insanity. The VAST majority of every show is still about UK, the games, the players, the coaches, etc. Except during the summer (when there is little to say about anything sports related), virtually every show begins with UK talk and certain of our programs (like the Post Game Show) are almost exclusively sports-centric. What often happens is that when other topics come on the radio (like politics, or fast food brackets or cantaloupes), people magnify their importance by exaggerating the amount of time we spend on them. With the exception of our shows hosting Debates, I can’t think of a show ever where more than one segment was ever spent on politics or current affairs. The reality is that I know those topics have limited shelf lives and thus we spend small amounts of time on them…just like the Grammys, wrestling, country music, tennis, Ryan’s wife fights, etc, they are things we touch on and then move on. The show moves quick, but the only thing that is continually brought up over and over….UK Athletics.

3. People Like When we don’t Stick to Sports

Which brings me to the main point…whether people realize it or not, I don’t stick to sports because the audience doesn’t like when I do. I am a numbers guy…I study all the metrics of radio, tv, blogs, viewership, listenership, readership, etc with intense detail. When it comes to marketing and studying audience behavior, I am the dorkiest of dorks. I know our audience…and here is the reality. The more we deviate from sports, the more our audience grows. That is the secret to KSR…people ask me all the time, “why is KSR so popular?” Well in part it is because of how huge the BBN is…but there have been a ton of UK radio shows over the years and there are many others now…why has KSR hit the mark? Because we don’t stick to sports. KSR is about our lives…period. IT isn’t just about UK Athletics…any idiot can talk about that and most can do it with more knowledge than I, Ryan or Shannon have. But KSR is about living the fan experience on the radio and opening up our lives to share them with you. If you listen to the show, you know me…maybe not as if we were really friends but what you hear on the air is pretty close to how I really am. The same is true of Ryan, Shannon, Drew, etc. We are authentic and as such, we talk about whatever is important to us…often it is UK sports. But it isn’t always. And the reality is that as we have increased our talk about non-UK topics, our ratings have increased.

In 2016, our highest rated radio shows in terms of ratings and online listeners showcased this variety. Our 5 highest weeks were those of the Katina Powell interview, the NCAA Tournament in Des Moines, the two political conventions we attended and the week of the election. Why were those the highest weeks? In my opinion, because they were the weeks where we were a part of some of the biggest stories in the state and country, either because we attended them, did the interviews or expressed our thoughts. It is that simple. All of you know that if you want sheer expertise on UK Sports, we aren’t the people for you. We are entertainers with a few inside connections and we find a way to present all the relevant UK news in “the most ridiculous manner possible.” But the reality is that to make the show as popular as it currently is, we have to extend it beyond the hardcore UK sports fan world…we have to get the casual fan, the college students, the grandmas, the folks who like to laugh. Leave the hardcore talk for everyone else…we are trying to reach a mass audience…and to do that, you have to get beyond the relative tedium of constant sports chatter.

Bottom line…individuals often dislike a particular topic we might discuss. But it is because we talk about all those topics that there are so many diverse individuals that listen. Nobody is going to like every topic…but we hope everyone can like some topic.

4. The Show is a Reflection of Me and I think variety is interesting and important

All of that brings me to my last point. I think KSR is an amazingly unique situation found almost nowhere else in the country. In the middle of a state with no top 50 metro areas and no professional sports team, a radio show gets record-setting ratings and is nationally relevant while sticking to no obvious sports formula. A show hosted by a (moderate) progressive is listened to by a (majority) conservative audience and both sides (for the most part) respect their differences. Breaking every supposed Radio demographic assumption, a “Sports” show can not only win the 25-54 male demo, but every relevant demo, including females, Seniors and kids. That simply doesn’t happen…but it happens on KSR. On the same television show in one 30 minute segment, the hosts can debate whether White Nationalists holding a rally at a state park, interview John Calipari’s wife and do a parody of “The Bachelor.” There is literally nowhere else in the country where those can all happen in the same place. The same radio show can in one week, debate a UK football win, host a Governor’s Debate, have the Sklar Brothers co-host, fight with Dan Dakich, have a Chester/Darryl debate, interview the UK Athletic Director and host a Fast Food Bracket. I know of no other show that does that, but we do.

At the end of the day, most people who complain about me not “sticking to sports” do so because they are very Conservative, care deeply about politics and don’t want to hear from a “stinkin’ liberal” they disagree with. I understand that. And I acknowledge that expressing my opinions on some issues (especially in the Trump era) may cause some of those folks to not want to listen. I wish that weren’t the case, but I know that it happens. However I believe that the vast majority of people want authenticity and to hear what people really think, even when they disagree. For many of those people, I can be their “one liberal friend”, a description I have been called many times on the road and one I am always appreciative of. I am who I am…a dork from Middlesboro who found his way to a lottery ticket of a life by being in the right place at the right time and getting to live his dream. From day one I have been determined to be my total authentic self on the air and not be fake no matter what. I don’t think my opinions are better than anyone else’s and I certainly don’t feel it is my job to “educate” my listeners on my opinions (liberal sportswriters who use this excuse do make me gag since many are significantly less informed than they believe). Instead, I just share them because like my opinions on topics as far ranging as Sturgill Simpson to tennis, my political views are just sometimes on my mind. But so are lots of other things as well. If you have listened to the show from the beginning, you have heard me really suck initially, laugh consistently, get impatient with callers, cry at listeners’ stories, complain about my bosses, make stupid jokes, be a mediocre Fish and Wildlife Spokesman, fight with Ryan, break up with a girlfriend, eulogize my Grandmother, consider running for Congress, apologize for dumb comments, challenge power, be a mama’s boy, get fired, make plans I never follow through with, celebrate wins, call for coaches’ jobs, create awkwardness, tease John Short and anything and everything in between. The show is me, warts and all…and that includes not “sticking to sports.”

With that, I have some wrestling to watch (April 11 Smackdown comes to Yum Center…see you there!)

Watch Episode Two of Hey Kentucky! The Bachelor

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After the introductions in episode one, things got much more aggressive in the second edition of Hey Kentucky, The Bachelor.  A rivalry emerged following a fight between Crystal and Nicole as they battled for Matt’s affections.  See if they received a gold-dipped rose from The Castle in the first elimination round of Hey Kentucky, The Bachelor.

Until next time, watch Matt’s interview with Ellen Calipari and the entire episode with Chris Tomlin.

WATCH: Episode One of Hey Kentucky, The Bachelor

WATCH: Episode One of Hey Kentucky, The Bachelor

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If you haven’t seen this seven-minute segment yet, stop what you are doing and watch it immediately.

A short-list of the funniest moments:

  • Matt’s Age: 32 (on Facebook)
  • Marilyn’s SnapChat Game
  • Ted Cruz
  • The Nose Whistle
  • Amanda Lemond?

Episode two is tomorrow.  Until then, catch the interview with Ellen Calipari and the entire episode from Wednesday.

Matt and Drew Break Down the Best Super Bowl Commercials on Hey Kentucky!

Matt and Drew Break Down the Best Super Bowl Commercials on Hey Kentucky!

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Instead of discussing the game, Matt and Drew divert their attention to the best commercials from the Super Bowl.  Drew is creeped out by Mr. Clean, he reveals his celebrity crush and much more in the video below.

Watch the full episode with Drew after the jump.


Matt and Steve Romines Discuss Ky. General Assembly Bills on Hey Kentucky!

Matt and Steve Romines Discuss Ky. General Assembly Bills on Hey Kentucky!

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Steve Romines practices law everyday, but this look at the law is a little different than what he’s used to.  Matt and Steve say Yea or Nay to house bills in the Kentucky General Assembly you probably haven’t heard about until now.

Watch Wednesday’s episode with Steve after the jump.


Watch the Funniest Kid in the Bluegrass on Hey Kentucky!

Watch the Funniest Kid in the Bluegrass on Hey Kentucky!

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Chris Tomlin hit the streets this weekend to find the funniest kid in the Bluegrass.  There were plenty of punchlines, but not from Chris.  Enjoy the laughs and discover who will be on the SNL stage in 2037.

Watch Monday’s episode with Mary Jo Perino after the jump.


SEC has Twitter take down Matt Jones’s UK Basketball Tweets

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Are we among friends now? Yes, good. Let’s be honest about something. Besides our beloved Kentucky Wildcats, it is beyond clear by now that SEC Basketball sucks. This year may be the worst year for the conference basketball-wise in history and every night seems to produce some result just a bit more embarrassing than the one before. Whether it is the painful non-conference losses, the alleged 2nd best team in the league taking a home loss to below .500 Vanderbilt or the most egregiously horrendous officiating of my lifetime, SEC Basketball has been a royal train wreck all season long. Thankfully for the SEC, Kentucky and more importantly the Big Blue Nation, exist to break the ubiquitous depression of SEC Basketball with actual excitement and top-level play. Without Kentucky, the SEC is the Atlantic 10 (or worse) and without the BBN, the overall average crowd attendance of league games would likely barely hover above that of your favorite 14th Region High School game. The SEC is a basketball wasteland and one would think the league would thank its lucky stars that UK and the BBN still throw a life preserver to its mediocrity.

However, that seems not to be the case. This weekend’s UK victory over South Carolina produced a view good video moments…Derek Willis had a dunk for the ages, SKJ had a reaction that can create 1,000 memes and Brad Calipari pinched Tai Wynyard’s nipple…all moments that bind us as fans. We posted them here on this site and I retweeted various fan postings of the moments from TV in short clips on my Twitter account. UK/SEC was able to get good (as opposed to normal horrendous) publicity and UK fans were able to share the best moments from an otherwise normal 20 point win. However this evening I received the response you see below from Twitter, as the SEC forced Twitter to take down all of my tweets showing any footage from the UK game. As you can see, the SEC claims ownership of all footage and wants to be the only entity to share it in any form online. (“ALL BRAD CALIPARI NIPPLE PINCHES ARE OURS!”) My tweets were removed and it looks as if they are gone to the dustbin of history, ensuring that the fans that consume the product the most cannot see their favorite moments from a big Rupp Arena home win.

It has seemed in recent weeks that the SEC has stepped up enforcement of its alleged copyright over UK games quite a bit. Our show “Hey Kentucky” was told to no longer showcase what we refer to as “B Roll” highlights from UK games on any presentation of our TV show online, even when that footage has been shot by our own photographers at the game. When we reached out to the SEC, they were increasing enforcement across the board, although as far as I have seen, we have been the only entity that has received such notices. Now this is apparently extending into the social media sphere as well, and it looks to be the policy of the league going forward.

I could go on and on about what a shortsighted, stupid policy the SEC’s current strategy is going forward. No one except UK fans cares about SEC basketball footage and to take it away from UK fans online seems ridiculous. The NBA, NFL and all other conferences have allowed social media sharing to go on and have given quotes saying they believe it helps their product. They are correct. That publicity and sharing helps their best plays get seen by more people, which only makes people want to watch the games more. The SEC Basketball powers that be showcase that the same level of competence they have put into fielding competitive basketball programs extends to their media expertise as well by going in the opposite direction. Going forward it looks as if the league is taking one of these two positions. They are either:

1. Beginning a crackdown of all social media sharing of highlights, first by going after media and then fans or

2. Beginning a crackdown of all KSR-affiliated sharing of highlights, first by TV and social media and later everything else as well

The latter scenario seems a little far-fetched, but I can’t completely dismiss it. Since I started the “Hey Kentucky” TV show, the official media partner of UK (JMI) has cut us out of all of their broadcasts and pressured our people with relationships with the company to no longer work with them. I can’t imagine the SEC would care enough to have a similar policy, but as of yet it seems it has only been our highlights that have been cracked down upon. Absent any more evidence, I will assume we are just the most notable media entity and this isn’t selective enforcement based on pettiness. Surely the league would be better than that.

The more likely scenario is the second. The SEC simply is cutting off its nose to spite its face. Under the guise of “protecting copyright”, they are choosing to limit the sharing of their already mediocre product and keep it from the one group of people that actually like it the most, UK fans. Rather than spend energy and resources in promoting and making what is positive about the league (UK) more visible, they would rather make their product value diminish by hiding it and keeping the best moments in as few of their (owned) resources as possible. While this may be legally valid (fair use applies but my guess is there is some addition to our credential application…which functions as a contract of sorts…that allows them to double down on their suspect business decisions with the self-delusion of legal superiority), it is another example of the league having little clue as to how to market its weakest sport in the new modern media age. SEC Basketball somehow finds a way to be the big loser, even when it wins.

Below is the notice we received from Twitter…nice job SEC…you own the Brad Calipari titty twister for all time. Use it wisely.


The following material has been removed from your account in response to the DMCA takedown notice copied at
the bottom of this email:

Tweet: – Derek creates a Poster! RT @Scott_Charlton: #BBN
Tweet: – Brad with the Nipple pinch on Tai RT @BluegrassHunter: @KySportsRadio
Tweet: – What did you say SKJ? RT @hunnner: @KySportsRadio

If you believe the material has been removed as a result of mistake or misidentification,
you may send us a counter-notification of your objection pursuant to 17 U.S.C. § 512(g)(3).

Please include the following in your counter-notification:

Your full name, address, telephone number, e-mail address, and Twitter user name.

Identification of the material that has been removed or to which access has been disabled and the location
at which the material appeared before it was removed or access to it was disabled.

The following statement: “I swear under penalty of perjury that I have a good faith belief that the material was
removed or disabled as a result of mistake or misidentification of the material to be removed or disabled.”

A statement that you consent to the jurisdiction of the Federal District Court for the judicial district in which
your address is located, or if your address is outside of the United States, the Northern District of California,
and that you will accept service of process from the person who provided notice under 17 U.S.C. 512 (c)(1)(C) or an
agent of such person.

Your physical or electronic signature

Please send your counter-notification to us as a response to this message, or as a new email to [email protected]

We will forward a copy of your counter-notification, including the information required in item 1 above, to the

Please note that repeat violations of this policy may result in suspension of your account. In order to avoid this,
do not post additional material in violation of our Copyright Policy and immediately remove any material from your
account for which you are not authorized to post.


DMCA Takedown Notice

== Copyright owner: Southeastern Conference
== Name: Rebecca Bowden
== Company: XOS Digital
== Job title: Digital Content Coordinator
== Email address: [email protected]

== Address: 711 N. Orlando Ave Suite 301
== City: Maitland
== State/Province: FL
== Postal code: 32751
== Country: United States
== Phone (optional): n/a
== Fax (optional): n/a


== Description of original work: Southeastern Conference copyrighted basketball game footage

== Links to original work: n/a

== Reported Tweet URL:

== Description of infringement: Kentucky basketball footage is copyrighted material of the Southeastern Conference.

== Reported Tweet URL:

== Description of infringement: Kentucky basketball footage is copyrighted material of the Southeastern Conference.

== Reported Tweet URL:

== Description of infringement: Kentucky basketball footage is copyrighted material of the Southeastern Conference.


== 512(f) Acknowledgment: I understand that under 17 U.S.C. § 512(f), I may be liable for any damages, including costs and attorneys’ fees, if I knowingly materially misrepresent that reported material or activity is infringing.

== Good Faith Belief: I have good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law.

== Authority to Act: The information in this notification is accurate, and I state under penalty of perjury that I am authorized to act on behalf of the copyright owner.

== Signature: Rebecca Bowden

The Sklar Brothers Join Hey Kentucky!

The Sklar Brothers Join Hey Kentucky!

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Kentucky’s favorite twin comedians joined Matt Jones on Hey Kentucky to talk sports, crack a few jokes and discuss their new podcast Dumb People Town.  Take your time and watch the entire uncut interview.

Watch the complete episode with Mary Jo Perino after the jump.


Learn About the Real ID on Hey Kentucky!

Learn About the Real ID on Hey Kentucky!

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You may have heard about Real IDs in the news, but what’s the big deal?  Even if you have a valid Kentucky Driver’s License, you don’t have a Real ID.  Matt Jones explains why Kentucky hasn’t caught up with federal regulations and how it could hurt Kentuckians in 2017.

Watch the entire episode with Drew Franklin after the jump.


The Matt Jones Podcast: E60 Doug Gottlieb


Doug Gottlieb returns to The Matt Jones Podcast to take an extensive look into the 2016-17 college basketball season.  Matt and Doug discuss this year’s Kentucky team, who will contend for the National Championship and…

—  What’s wrong with Duke?

—  The team Kentucky doesn’t want to play (again).

—  Why you don’t need to have a rim protector to win a National Title.

—  How the SEC got so bad and the teams that can help the the conference become relevant on the national stage once again.

—  A big change Gottlieb would make to college basketball that will blow your mind.

You can easily listen on the KSR App, available on iTunes and Google Play.  You can also get it directly to your phone by subscribing to “Kentucky Sports Radio” on iTunes, streaming on Podbayor via Android’s Podcast Addict app.

Discussions on Booker’s Shoes, Nutella and Chargers in Tonight’s Hey Kentucky!

Discussions on Booker’s Shoes, Nutella and Chargers in Tonight’s Hey Kentucky!

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Chris Tomlin was in the house to play a game with Matt Jones and Chip Cosby, “Big Deal or No Deal.”  They start with the biggest of deals, Devin Booker’s new Nike shoe.

Check out the entire episode with Matt and Chip after the jump.


Matt and Lee Cruse Vote Yea or Nay on Kentucky House Bills

Matt and Lee Cruse Vote Yea or Nay on Kentucky House Bills

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The Kentucky General Assembly has been extremely active in the first weeks of 2017.  You’ve probably heard about the big bills, but there are some smaller ones that could affect your everyday life.  Matt Jones and Lee Cruse say “Yea or Nay” to booze in beauty salons, criminal history requests on job applications, social studies classes on the Bible and much more.

Watch the entire episode with Matt and Lee after the jump.


The Matt Jones Podcast: E59 The Return of the Podcast with Tony Vanetti

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After a brief hiatus, Matt returns with the podcast’s favorite guest, Tony Vanetti.  They discuss the three biggest things that happened since Episode 58 — the football season, the UK/UofL basketball game and the election — but that’s not all…

—  What happened when Matt started the TV show.

—  Why Tony thinks WakeyLeaks was stupid.

—  Matt invites himself to a Vanetti family dinner.

—  How Cal outclassed Pitino after the game.

—  Tony “lassos” Matt in while breaking down the UK/UofL basketball game.

—  Chaos in the Vanetti household following election night.

You can easily listen on the KSR App, available on iTunes and Google Play.  You can also get it directly to your phone by subscribing to “Kentucky Sports Radio” on iTunes, streaming on Podbayor via Android’s Podcast Addict app.