[Moderated by Matt Jones, Drew Franklin and Tyler Thompson]

(h/t Kimberly Conrad)
First it was the storming of the court. Then we had the commercial seen round the world, over and over and over again. Then they had the banner. Then they had the popcorn boxes. And we can’t forget about the Christmas lighting… Just when you thought Indiana had run out of ways to commemorate and celebrate the buzzer beater win against Kentucky in the regular season , they once again proved that they’ve still been thinking about that game a lot. A whole lot. This time Indiana used the cover of the Yellow Pages to pay tribute to the win. Indiana’s obsession with this win is the gift that just keeps on giving…
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Bill Keightley Report : Never to be forgotten.
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January 20th, 2013 at 5:43 pm
It was their Super Bowl, what do you expect,
January 20th, 2013 at 5:43 pm
First
January 20th, 2013 at 5:44 pm
WHO CARE’S! GO CATS!!
January 20th, 2013 at 5:45 pm
They are a pathetic fanbase
January 20th, 2013 at 5:49 pm
Seriously, I really dont understand. This is sad. Maybe if they weren’t one of the best college basketball programs of all time, id understand the storming the court. That is not the case. Then you have all these things commemorating a regular season win. This would be like us doing the same for our football wins over LSU, Tenn, or Alabama. Also, Indiana beat us in the Sampson era, that wasn’t THAT long ago. Seriously, I don’t understand
January 20th, 2013 at 5:49 pm
I’ll take a banner over a phonebook. Indiana fans are hilarious.
January 20th, 2013 at 5:53 pm
There seems to be a bunch of writers on this site who are butt hurt over that game. Move on.
January 20th, 2013 at 5:53 pm
They should have put in big letters WE BEAT THE NATIONAL CHAMPIONS! GO CATS!!
January 20th, 2013 at 5:54 pm
Unbelievable. Jealousy is one thing but when it eats at ya like this and makes you look so little-league, it’s apparent you have no significance and behind such programs as Butler, Gonzaga, Notre Dame, etc…
January 20th, 2013 at 5:54 pm
Don’t forget the book. http://www.amazon.com/Rising-From-Ashes-University-Basketball/dp/1935628194
January 20th, 2013 at 5:56 pm
Indiana should hang a banner for beating Kentucky.
January 20th, 2013 at 5:58 pm
I still have anal bleeding over that game.
January 20th, 2013 at 6:01 pm
I was going to bash this article for not moving on but #5 made some good points and I had to change my mind
January 20th, 2013 at 6:05 pm
Hell yes 49ers are going to the SUPERBOWL! GO NINERS!! GO CATS!!
January 20th, 2013 at 6:08 pm
Actually # 5′s comparison is a bad one. It would be better compared to UK basketball celebrating last year’s win over UNC on the AD block at the end…because UK football has always been bad we would have every right to celebrate the win over # 1 LSU… much more than IU (and their multiple NCs)celebrating a regular season win at home. It’s just sad.
January 20th, 2013 at 6:10 pm
As a matter of fact IU’s win over UK reminds me of Manti Te’o's girlfriend. A tragic story at the time but later revealed to be a ruse.
January 20th, 2013 at 6:18 pm
Are we really concerned about a yellow pages? I mean who even uses these things anymore? All those scenile nursing home citizens sure are reminiscing about the win…
January 20th, 2013 at 6:20 pm
Going to have to even disagree with you there #15. By the time Anthony Davis stepped on the court we already had come back from an Elite Eight/Final Four… Better comparison would be when Cal’s first year when we beat UNC.
January 20th, 2013 at 6:20 pm
Obviously people like #7 suffer from poor reading comprehension, so let me explain it to you, 7 & 12: No one is upset over our team losing the meaningless game. KSR is making fun of their constant commemoration of that meaningless regular season game. UK fans don’t care that we lost that game, and even if we did, the wins in the tourney over IU and that little National Title MORE THAN made up for it. Indiana continues to celebrate a regular season, one-point, meaningless game in their home gym over our team and that is worthy of the ridicule that is thrust upon them. It is not comparable to this site (a blog) continuing to remember AD’s block to seal the win over UNC… we don’t have t-shirts, phone books, and constant other souvenirs to celebrate that. Just a blog that makes mention of it every now and then. It is NOT comparable to UK Football’s regular season win over UT two seasons ago. That win ended a 26-year losing streak, so the celebration was deserved. Nonetheless, we did not continue to commemorate that victory OVER A YEAR LATER. So, to in conclusion, the mention of IU’s silly continued celebration of that one game is not because UK fans are upset over the loss, but rather deserved ridicule over IU’s belief that their program is validated by that regular season win. Get it?
January 20th, 2013 at 6:30 pm
Exhibit 1 on how to act like you haven’t been there before.
January 20th, 2013 at 6:52 pm
Sounds like the only people who talk more about that game than IU fans are the morons on this blog. Ally’s lookin for a Crean pu$kiss.
January 20th, 2013 at 7:04 pm
Seriously, Indiana? Are you going to spend the rest of your lives masturbating over a regular season game? God, we don’t even make that kind of a fuss over national championships.
January 20th, 2013 at 7:17 pm
this win turn there program around, but stop jerking it for all it’s worth
January 20th, 2013 at 7:21 pm
South Carolina beat us when we were #1 and they made a t-shirt and moved on.
January 20th, 2013 at 7:26 pm
Ahh the phone book, a tiny piece of the internet.
January 20th, 2013 at 7:37 pm
Tom(I’m thinking of you) Crean, IU and IU fans are pitiful.
January 20th, 2013 at 7:41 pm
Sorry 2 you are #2 FIRST,
January 20th, 2013 at 7:56 pm
Act like you’ve won a game before!
January 20th, 2013 at 8:21 pm
Indiana Doesn’t Exist
January 20th, 2013 at 8:22 pm
Desperate teams do desperate actions, absolutely classless! Embarassing, but then again they do not teach those important ways in the state of indiannna, oops i went tu schuol ther fur 1 weak!
January 20th, 2013 at 9:02 pm
What the hell is a phone book?
January 20th, 2013 at 10:18 pm
So if IU and UL meet in the final would some of you
STILL rather see the Hoosiers win?
I knew last year that if IU won that regular season game they
would be even more obnoxious than ever and would milk it in
all their doing-it-the-right-way glory.
Crean is so hard-up for attention that he even hyped
the early season win over unranked G-town as a
“championship win for our program” in post-game interviews.
January 20th, 2013 at 10:24 pm
Ignorance can be corrected. Stupid last forever and IU is the forever poster child.
January 21st, 2013 at 3:12 am
It would really suck to be a Hoosier. I’ll have to remember to thank my parents for bringing me up in Kentucky. LOL, Hoosiers will be ripping of the cover and putting it in some cheap frame to display prominently on the walls of their double-wide.
January 21st, 2013 at 10:38 am
Dear Indiana,
You’re welcome.
Sincerely,
Kentucky
January 21st, 2013 at 11:36 am
look guys, iu has sucked for so long that their candy a$$ stripped pants have become popular again.